Wednesday, November 2, 2011

Research Project Update

Ok here's some of my research as of right now. 

Not a lot of notable advertising was present in newspapers and magazines before the market took off. There were not a lot of branded products either. The ads were small and generally without illustration. The only exception to this was the medicine industry who countered their lack of medicine that actually healed people with brighter and bigger advertisements.
Many industries standardized their products in response to the changes in the market. Mail-order catalogues and department stores began to use more advertising. Total advertising in the United States grew from about $200 million worth in 1880 to nearly $3 billion in 1920.

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